Why do women prefer the wool over the polyester in their lingerie?

By now, most of you have heard about the ‘woolgate’ saga, where a group of designers took a few pieces of clothing and rebranded them as wool-inspired items in an effort to increase sales.This trend has since seen a lot of women’s style brands go down the rabbit hole and offer up some of the […]

What you need to know about wool beanies, merino and wool insulation

By Melissa Faulders, MSNBC”The most important thing for you to remember is that your merino beanie is made from 100% merino cotton.If you want it to be durable, it’s going to be made of wool.But if you want to look good in it, it will look good.”— MSNBC”There are some really beautiful and versatile wool […]